After the Rejection: Follow-Up Strategies
When to Re-Engage:
- After a new product update.
- When you have a relevant success story or testimonial.
Crafting Effective Follow-Ups:
- Personalize: Reference previous conversations.
- Provide value: Share industry insights or tips.
- Be concise and respectful of their time.
Example Follow-Up Email:
“Hi [Name],
I appreciate your feedback during our last conversation. I wanted to share a quick case study about how [similar pharmacy] managed to boost efficiency using [product name]. Would you be open to exploring this further?”